Ben Huh is the mastermind behind the Lolcats phenomenon. As the CEO of Pet Holdings, he runs I Can Has Cheezeburger? and grew it into the global purveyor of absurd cat humor that we know and love today. The book based on the site I Can Has Cheezburger?: A LOLcat Colleckshun has spent thirteen weeks on the New York Times’ paperback best-seller list. Allergic to cats himself, Ben’s ability to pick which memes to popularize has made him a cultural icon. Pet Holdings now includes the popular Failblog, Pundit Kitchen, and Engrish Funny among its repetoire.
David Lat is the founder of Above The Law, the most prominent blog about the legal industry. He first gained notoriety as the writer Article III Groupie on the judicial gossip blog Underneath Their Robes. An assistant U.S. attorney at the time, he quit his job after he revealed his blogging identity and became a writer for Wonkette. In addition to writing for Above The Law, he manages Breaking Media’s blogs and writes for newspapers and magazines, including the New York Times, the New York Observer, Washingtonian Magazine, and New York Magazine.